Tag: Twitch

Twitch Admits It Got Tricked Into Banning Streamers Talking Over the Democratic Debate

People stream themselves doing anything and everything these days, a cultural shift services like Twitch have openly embraced, as they’ve moved past their roots in gaming. It’s no surprise, then, that people would want to stream themselves watching and responding to the ongoing Demoratic debates, as the party chooses its nominee to go up against […]

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Multicultural Film Fund AUM Group Is Here to Empower Creatives of Color and Save Hollywood From Itself

Image: AUM Group For creators of color, one of the biggest challenges is securing the funding needed to bring our dreams to life. That’s why producer Nina Yang Bongiovi (Fruitvale Station, Dope, Sorry to Bother You) has assembled a super team of film and tech heavyweights to launch the multicultural film fund AUM Group. Comprised […]

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Game livestreaming up 17% to nearly 500 million view hours in January

The amount of hours people spend watching video games on livestreaming sites continues to grow. In January, that number reached 499 million over Twitch, YouTube Gaming, Facebook Gaming, and Mixer. That’s up 17% from 342 million during January 2019, according to industry-tracking groups Arsenal and StreamElements. This steady, significant growth explains why Microsoft, Amazon, Google, […]

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Gillette and Twitch round up esports influencers in gaming alliance

Procter & Gamble’s Gillette brand and Amazon’s Twitch livestreaming service have formed the Gillette Gaming Alliance, a team of five Twitch streamers from around the world who will collaborate with Gillette to create content for their fans. It’s another sign that the biggest brands in the world are paying attention to esports, which is starting […]

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StreamElements launches merch platform for livestreamers

If you’re a content creator on sites like Twitch and YouTube, earning a living is a constant grind. Broadcast-tool company StreamElements wants to streamline that process. And its latest feature is its SE.Merch platform for helping creators to host and sell themed merchandise. Merch is a great way for creators to generate revenue. Streamers often […]

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Brands pursue millennials by engaging with esports and gaming

Esports has become a billion-dollar industry, but if it is going to get much bigger, then brands have to buy into it in a much bigger way when it comes to sponsorships. Those brands have to chase after millennials, who aren’t watching TV or traditional sports and are easier found in games, esports, and digital […]

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