Tag: product management

In-app comms: The overlooked channel in omnichannel

Presented by Sendbird Customers want personalized, branded and secure interactions from companies they buy from. In this VB Spotlight event, learn why your app is a powerful communication channel, how to integrate it seamlessly into your engagement strategy and leverage it for success. Watch free on-demand now! Omnichannel is a proven strategy, and the jump […]

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Gain 5x engagement with an in-app messaging strategy

Presented by Sendbird Today’s customers want engagement from familiar companies to be personalized, branded and secure across the entire customer journey. In this VB Spotlight, learn why it’s crucial to include a web and app communication strategy to your omnichannel game plan.  Watch free on-demand now! Consumers today are using an average of six touchpoints […]

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How product management can drive tomorrow’s most innovative products and experiences

This article is part of a VB Lab Insights series paid for by Capital One. For most people, naming their favorite tech product or service is easy. The opposite is also true — there are lots of infamous examples of products that have failed. Why? When a product isn’t successful, it’s almost always because the […]

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