Tag: Newzoo

Newzoo: 71% of esports fans only follow one game

The esports market will reach 443.1 million people this year, according to the Global Esports Market Report from research firm Newzoo. But 71% of those fans only watch one game. Newzoo also identifies a large chunk of the esports audience that watch competition for games that they don’t even play. For example, 26% of those […]

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Ubisoft acquires 70% stake in Green Panda Games, bolstering its hyper-casual stable

Ubisoft Entertainment has a strong presence in PC, console, and mobile games — but it doesn’t have a lot of representation in a growing segment inside the smartphone market, hyper-casual games, outside of Ketchapp, which it acquired in 2016. Today, the French publisher flexed its hyper-casual muscle by acquiring a 70% stake in Green Panda […]

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How Fortnite, Apex Legends, and PUBG appeal to different people

The last-person-standing battle royale genre has nearly taken over video games. Fortnite, Apex Legends, and PlayerUnknown’s Battlegrounds are all major hits. But it’s easy to look at data like Twitch viewership and assume that they all deeply cut into each other’s audiences. That’s not the case, however — at least according to industry intelligence firm […]

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Newzoo: U.S. will overtake China as No. 1 gaming market in 2019

For the first time since 2015, the United States is the top gaming market in the world. So says market research research firm Newzoo in its 2019 Global Games report, which it published today. It will be the first time since 2015 that the U.S. has been the No. 1 country, and this forecast isn’t […]

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