Samsung called in two of college basketball’s biggest names for its March Madness campaign. Duke forward Cameron Boozer and his twin brother, Cayden, have signed NIL deals with the company. The Boozer Twins starred in a new Samsung campaign ahead of the NCAA Tournament, which gets underway next week. The ad promotes the Samsung Galaxy […]
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Saturday evening, the No. 1 and No. 3-ranked teams in the country faced off in a late non-conference showdown. It became ESPN’s most-watched game of the 2025-26 men’s basketball season to date with strong TV ratings. No. 3 Duke’s thrilling victory over No. 1 Michigan averaged 4.3 million viewers, the network announced Tuesday. That not […]
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