Tag: AR

Unity’s AR Foundation enables developers to publish AR apps on both iOS and Android

Unity Technologies has announced that its AR Foundation update for the Unity Editor tool will enable game developers to quickly create AR software that can run on both Android and iOS devices. Lots of developers are working on augmented reality apps and games, but they have to modify their work to take advantage of the […]

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Remembering Rembrandt re-creates one of the master’s classic in AR

A free new app available on Android and iOS creates an AR portal through which you can view a re-creation of one of Rembrandt’s most famous paintings. The app is made by Amsterdam-based design studio CapitolaVR for Dutch insurance and investment company Nationale Nederlanden as well as the Mauritshuis museum, where the painting is on display. Remembering […]

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Batman shows us what mixed reality is all about

I really don’t like saying “mixed reality.” It’s a term that needlessly confuses two similar but separate technologies — VR and AR. HoloLens isn’t an MR headset; it’s an AR headset. Windows’ MR-based VR headsets are really just that: VR headsets. But at MWC this week, I saw a glimpse of true mixed reality, something […]

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VR and cloud gaming frenzy seizes MWC as 5G hype builds

With 5G networks rolling out, the telecom industry and its partners are trying to identify use cases that will justify the trillions of dollars they are spending on this infrastructure. MWC Barcelona 19 this week left little doubt what many believe to be the answer: virtual reality and cloud gaming. Across the sprawling showroom floors […]

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Apple Patent Application Details How AR Glasses Could Help Users Find Items, Showcase Points of Interest

Apple is (probably) working on Augmented Reality glasses. Whether or not we actually see them in the real world remains to be seen. Analyst expectations put the launch year as early as 2020, which means we may start to hear more about the accessory soon. Until then, though, it might be a collection of Apple […]

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Qualcomm’s 5G XR Viewers will stop the wave of mediocre AR headsets

Companies have used the term “Extended Reality” (XR) to describe both virtual reality and augmented reality hardware, but consumers think of VR and AR as completely different things; for a variety of reasons, the former is popular, and the latter is not. Analysts predict the VR/AR balance will remain heavily in VR’s favor for years, […]

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Qualcomm says it’ll work with OEMs to build tethered AR/VR headsets for smartphones

Qualcomm thinks premium smartphones have the power to supercharge virtual reality (VR) and augmented reality (AR) experiences, and it’s putting its money where its mouth is. Today at Mobile World Congress in Barcelona, it detailed XR viewers (short for “Extended Reality”) designed to be paired with high-end handsets from the likes of Xiaomi, Vivo, OnePlus, […]

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Lego Hidden Side uses ‘haunted’ toys to advance AR on Android and iOS

Though Apple and Google both improved their augmented reality tools for developers last year, AR didn’t have a particularly strong 2018, as consumers largely shrugged off new AR apps and hardware. But the Lego Group announced an intriguing new initiative today: a collection of eight “haunted” building sets that can be enjoyed by themselves, or paired […]

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Why did Apple wait 20 months after ARKit shipped to name a lead AR marketer?

Early last year, pundits tried to declare virtual reality “dead” while hyping augmented reality as the next big thing, but in the real world, AR has gotten off to a weak start. Sales of both consumer and enterprise AR headsets have been weak, software development has been modest, and hyped demos have seen questionable results. AR has had one big hit, the […]

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AR/VR Pioneer, HoloLens Co-Creator Avi Bar-Zeev Left Apple in January, Was Reportedly Working on AR Glasses

Apple sees augmented reality (AR) as the next major tentpole for the company, but what that looks like beyond ARKit on iOS devices remains to be seen. And whatever it does evolve into will apparently not include the continuing work of an augmented reality/virtual reality pioneer. According to a report on Monday from Variety, Avi […]

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Apple reportedly plans 3-lens and laser 3D cameras for 2019-2020 iPhones

While it’s hardly surprising that Apple is planning sequels to the iPhone XR, iPhone XS, and iPhone XS Max, the specifics of their new features are still the stuff of rumors and speculation. A new Bloomberg report claims, however, that major iPhone camera improvements are in the works for 2019 and 2020, with an iterative […]

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Disguised Apple Employees Met AR Suppliers at CES 2019

An AppleInsider report claims that over half a dozen Apple representatives met AR waveguide suppliers at CES 2019. The Consumer Electronics Show in Las Vegas was attended by a number of companies developing AR hardware including DigiLens, Lumus, Vuzix, WaveOptics, and more. Waveguide technology is primarily used in AR glasses to route information from one source to […]

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At CES 2019, VR and AR took small but meaningful steps forward

Ahead of 2019’s Consumer Electronics Show, I hoped to see several key developments with next-generation VR and AR headsets — dramatically higher-resolution PC VR headsets, compelling standalone VR headsets, and and less conspicuous AR headsets with wider fields of view. I won’t tell you that these predictions turned out to be fully correct, but they weren’t completely […]

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ThreeKit raises $10 million to turn static images into ‘3D experiences’

A picture’s worth a thousand words, but what about a three-dimensional rendering? Ask ThreeKit — it’s in the business of creating 3D renderings for clients such as Crate and Barrel, Steelcase, and CIROC. The Chicago startup’s product configuration and visualization platform enable brands to create interactive three-dimensional “experiences,” such as product tours and comparison tools. And in […]

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Realmax Qian is a light, fully wireless AR/VR headset with a 100-degree FOV

Realmax has officially taken its AR/VR ambitions from dream to reality, having evolved its Qian headset from an intriguing prototype at the 2018 CES to actual production hardware at the 2019 CES. And unlike so many of the devices shown each year at CES, Qian actually contains some compelling differentiators: It’s lightweight, tetherless, and offers a […]

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Vuzix will ship $1,000 consumer Blade AR smart glasses in February

Following last year’s release of an enterprise version of Blade, a pair of augmented reality smart glasses that resemble traditional sunglasses, Vuzix today confirmed dates and pricing for its consumer model. Previously referred to as “Blade General,” the retail version of Blade is available for preorder today at $1,000, and shipping in 4-6 weeks. Unlike […]

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Skeptics be damned, these early 5G devices are worth watching in 2019

Back in January, a CES panel of cellular insiders correctly predicted that 2018 would be remembered as the “road to 5G” — a year of laying the foundation for ultra-fast fifth-generation cellular devices to launch in early 2019. Hundreds of 5G announcements have followed since then, some more significant than others, and a few companies have […]

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